Skip to content

Search engine result figures - are they accurate?

There are many factors that impact on the accuracy of results returned by search engines, including:

  • Which copy of Google you happen to be using
  • Your location
  • What you have searched for previously
  • What search terms you use and how they are entered

In fact, many web pages don't exist until you request them!

Read the full article: Are search engine result figures accurate? on the BBC website.